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The Campaign Ops Blog

Industry insights for Marketo Admins to help you solve
day-to-day work challenges, and upgrade your skills

Case Studies
August 30, 2023

How TD SYNNEX Public Sector Was Able to Cut Campaign Execution Time in Half

TD SYNNEX Public Sector is a premier government solutions distributor that specializes in accelerating public sector growth for technology companies in the federal, state, local, education, utilities, and healthcare markets.…
Lindsay DiLemmo 0
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Case Studies
August 25, 2023

How Mendix Leveraged Jeto’s API to Improve Attribution

Mendix is a low-code application development platform that works with global organizations to reimagine the way they develop applications with their platform’s cutting-edge capabilities.  The marketing operations team at Mendix…
Lindsay DiLemmo 0
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Campaign Operations
June 22, 2023

Overwhelmed by Campaign Requests? How to Streamline Campaign Execution in 3 Steps

Building campaigns is one of the core elements of marketing operations, and let’s be honest, it’s the easiest part of marketing ops to explain to your family and friends. Whether…
Elle Reber 0
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Case Studies
February 27, 2023

Why One of America’s Largest Financial Institutions Chose Jeto for their Campaign Operations Needs

A staggering 40 percent of workers spend at least a quarter of their workweek on tedious, repetitive tasks (Smartsheet).  There’s a reason why 65 percent of workers use some type…
Lindsay DiLemmo 0
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Campaign Operations
October 3, 2022

Marketo Campaign Operations Advice from a Pro

There can be a lot of pressure to get a campaign out – take a step outside and ask yourself the intention of the campaign. Your goals may be excessive…
Lindsay DiLemmo 0
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Campaign Operations
July 20, 2022

Why People, Process, and Technology Play a Crucial Role in Marketing Operations

Our CEO, Alexandre Pelletier, defines marketing operations as: “The art and science of connecting the right technology and having the proper processes, people, and training so that it can all…
Soundjata Sharod 0
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Campaign Operations
May 25, 2022

CNH Industrial Kickstarts Their Marketing Operations Transformation with Jeto

CNH Industrial is a global leader in the manufacturing and sale of agricultural and construction machinery. More specifically, CNH Industrial sells across multiple brands through a network of independent dealerships. …
Vivien Leung 0
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Campaign Operations
May 13, 2022

Marketo Champion Britney Young on Hot Campaign Operations Topics

Britney Young, a two-time Marketo champion, gave a presentation on diagnosing and treating an inherited Marketo Engage Instance at Adobe Summit 2022. Her presentation was such a perfect balance of…
Vivien Leung 0
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Case Studies
August 25, 2023

How Mendix Leveraged Jeto’s API to Improve Attribution

Mendix is a low-code application development platform that works with global organizations to reimagine the way they develop applications with their platform’s cutting-edge capabilities.  The marketing operations team at Mendix…
Lindsay DiLemmo 0
Love0
Campaign Operations
June 22, 2023

Overwhelmed by Campaign Requests? How to Streamline Campaign Execution in 3 Steps

Building campaigns is one of the core elements of marketing operations, and let’s be honest, it’s the easiest part of marketing ops to explain to your family and friends. Whether…
Elle Reber 0
Love0

What’s New At Jeto

Case Studies
February 27, 2023

Why One of America’s Largest Financial Institutions Chose Jeto for their Campaign Operations Needs

A staggering 40 percent of workers spend at least a quarter of their workweek on tedious, repetitive tasks (Smartsheet).  There’s a reason why 65 percent of workers use some type…
Lindsay DiLemmo 0
Love0
Campaign Operations
October 3, 2022

Marketo Campaign Operations Advice from a Pro

There can be a lot of pressure to get a campaign out – take a step outside and ask yourself the intention of the campaign. Your goals may be excessive…
Lindsay DiLemmo 0
Love0
Campaign Operations
July 20, 2022

Why People, Process, and Technology Play a Crucial Role in Marketing Operations

Our CEO, Alexandre Pelletier, defines marketing operations as: “The art and science of connecting the right technology and having the proper processes, people, and training so that it can all…
Soundjata Sharod 0
Love0