Yes – schools can launch their own
Marketo campaigns without risking
brand consistency & data.

Providing direct Marketo access to schools is not a good idea. But neither is centralizing marketing.

Schools need to manage their own outreach to potential students. While you and your team are responsible for managing the database and establishing university-level brand consistency.

Find yourself software that can do both.

Jeto makes it easy to implement a hybrid model where marketing operations manages sends while schools create their own campaigns.

Using Jeto allows you to implement a hybrid centralized & decentralized model.

The marketing operations team continues to control brand standards, and validating send lists.

And faculties are empowered to create and launch their own campaigns.