Jeto for Distributed Marketing
Enable seller autonomy without risking
data security or brand consistency
How Jeto helps distributed marketing organizations
MAINTAIN BRAND STANDARDS
ACROSS PROMOTIONS
ACROSS PROMOTIONS
EMPOWER SELLERS TO
LAUNCH CAMPAIGNS
WITH NO TRAINING REQUIRED
PROTECT SENSITIVE
MARKETO DATA
Marketo is ideal for standard-setting and tracking, but it’s risky when you start providing access to individual sellers.
It makes perfect sense for independent sellers to manage their own location-specific promotions.
However, Marketo is hard to learn and some data should simply not be accessible to all sellers.
Jeto makes it possible for independent sellers to self-serve template-based campaigns from outside of Marketo.
Using Jeto allows you to implement a hybrid centralized & decentralized model.
The marketing operations teams continues to control brand standards, and collecting and analyzing campaign data.
On the other hand, sellers are empowered to create and launch their own campaigns.
Matthew
Digital Marketing Manager
Our success relies upon three core metrics: sales, how many people attend our events or fittings, and what the average spend is per buyer.
There has been a direct correlation between the implementation of Jeto and an increase across all those three metrics.
